Is Google Analytics a Waste of Time?

by Jason Green on 2011/02/28

Yes, if you only look at the data and don’t act. Who cares if your bounce rate is 70% or 30%? Who cares if you have 5,000 visitors per month? Who cares if 30% of your visits come from California? None of that matters if you just look at it and say, “Yay! I have [...]

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Google Analytics Referrer Spam

by Jason Green on 2011/01/26

If you’ve launched a new website recently and were excited to see referrals from golbnet or forexmarket, you have been spammed. This is a tactic used by spammers to get webmasters, curious to research their referrers, to visit the desired website. Also referred to as log spam or referrer bombing. It’s not necessarily malicious, but [...]

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What is My Conversion Rate?

January 24, 2011

If you’re just getting started with internet marketing, your first question might be, “What is a conversion rate?” Put simply, your conversion rate is the percentage of visitors who complete your desired action. If your goal is for your visitors to buy your product, a conversion would occur once that has happened. If you had [...]

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Welcome to Convalytics.com

January 22, 2011

Convalytics.com is being created to focus on the analytics and statistics behind marketing conversions.  Every web page should have a goal, if not several.  My goal with Convalytics is to painstakingly analyze and improve upon every type of conversion an internet marketer can think of.  Whether your goal is a sale, a lead, or increased [...]

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